Making your Logo POP on Tee-shirts
Whenever quoting a new job, I always ask to see what they have done in the past. I love improving the quality and service over earlier orders. In addition to being one of the best ways to retain business, I am hard-wired to provide high quality and service. I couldn’t do sloppy work if I tried.
Decorating garments, whether they are silkscreened or embroidered, requires skill and amazing attention to detail.
When a design is silkscreened onto a dark garment, a white layer of ink, called flashing, must be applied first. Flashing makes the colors seem to “pop,” providing better contrast to the shirt.
Because of this extra step, imprinted dark shirts are more expensive than lighter color ones.
I have seen a lot of T-shirts done by other decorators that were not “flashed.” This results in a poor imprint, making it look like the color of the shirt is “bleeding” through the design.
When you are comparing quotes for imprinted garments, it is a good idea to ask to see samples of their work. It may be tempting to shop for the lowest price, though you may be sacrificing quality to save a few pennies.